Mobile Advertising
Talking Old School
By Jeff Becker on Apr 20, 2010.
Is talking on the phone still the thing for teens?
Mobile Advertising and the Sound of Music
By Jeff Becker on Mar 05, 2010.
Music and sound effects have a long history in marketing—Jingles, scores, sound effects and other audio tricks play a major role in helping ‘set the scene', conveying emotion and moving story lines along.
As an audio-based medium, it stands to reason that ads on our Mobile Advertising Network would benefit f
Can You Say, "Social Networking?"
By Jeff Becker on Jan 10, 2010.
SayNow, one of our Mobile Ad publishers, is in the news for good reason.
What Makes a 'Good' Mobile Ad?
By Jeff Becker on Nov 14, 2009.
Ask a hundred mobile marketers why a particular mobile ad works and another doesn’t, and you’re likely to get a hundred different opinions. I've got a few of my own.
Showing - of Articles